Login Personalization
Personalization
App Conversion Rate
Personalized Experience
No Personalization
% of Visitors Exposed to Personalization
Funnel Conversion Rates
App Starts App Completes Estimated Funded
| Page | Pageviews | App Starts | App Completes | % Conversion | Est. Funded Amount |
|---|---|---|---|---|---|
1./index  | 10,123▲ 12% | 10,123▲ 12% | 10,123▲ 12% | $10,123 | $10,123 |
| · Banner 1 | 4,123▼ 9% | 4,123▼ 9% | 4,123▼ 9% | $4,123 | $4,123 |
| · Banner 2 | 3,123▲ 17% | 3,123▲ 17% | 3,123▲ 17% | $3,123 | $3,123 |
| · Banner 3 | 2,123▲ 14% | 2,123▲ 14% | 2,123▲ 14% | $2,123 | $2,123 |
2./checking  | 1,123▼ 9% | 1,123▼ 9% | 1,123▼ 9% | $1,123 | $1,123 |
3./savings  | 123▼ 1% | 123▼ 1% | 123▼ 1% | $123 | $123 |
Performance by Product
| Page | Pageviews | App Starts | App Completes | % Conversion | Estimated Value |
|---|---|---|---|---|---|
1. Loans And Lines  | 5,123▲ 12% | 10,123▲ 12% | 10,123▲ 12% | $10,123 | $10,123 |
2. Checking  | 4,123▼ 9% | 4,123▼ 9% | 4,123▼ 9% | $4,123 | $4,123 |
3. Savings  | 3,123▲ 12% | 3,123▲ 12% | 3,123▲ 12% | $3,123 | $3,123 |
4. Credit and Debit  | 2,123▲ 12% | 2,123▲ 12% | 2,123▲ 12% | $2,123 | $2,123 |
5. Retirement  | 1,123▼ 2% | 1,123▼ 2% | 1,123▼ 2% | $1,123 | $1,123 |
6. Business  | 123▼ 1% | 123▼ 1% | 123▼ 1% | $123 | $123 |