Assess

Measure what matters to members

Get advanced analytics, dashboards, and reporting that drive more leads and application completes — without an analyst.

Empower anyone on your team to identify and close experience gaps across the entire member journey.

Member Relationships Managed

Visualize typical member behaviors and act on opportunities for cross-sell, journey optimization, and personalization. Get a simplified view of campaign and product performance that’s easy to share and learn from.

Competitive Comparison

Start setting the right KPI’s when you see how you compare. Finalytics.ai dashboards integrate data from industry resources (NCUA, FDIC, Census), 3rd parties (SEM Rush, Moz, SpyFu) and web analytics from your competitors.

Full-Funnel Visualization

Track visitors across the public website through to authenticated experiences like OAO, LoS, and mortgage applications.

Digital Performance Benchmarks

Compare your digital performance to industry benchmarks and credit union competitors for free.

Finalytics.ai Score

Your Finalytics.ai Score is a measure of how well each page on your site performs across acquisition, engagement, and conversion compared to industry averages.

Purpose-built for credit unions

Work smarter with reports and visualizations designed to improve member experience and maximize business impact.

Performance by Product

View full-funnel conversion by product; from application start to complete. Deposit accounts, loans, mortgages, credit cards and more.

Performance by Campaign

Get a complete view of conversion and engagement across email, social, search or personalization campaigns.

Location-Based Segmentation

Visualize member and prospect location.

Persona-Based Segmentation

Filter by first-time visitors, prospects, or members.

Traffic Acquisition

Get top-of-funnel insight to determine which campaigns are leading and which are lagging. Discover opportunities to improve ROI on email, social, and search marketing.

Industry Averages

Compare your web performance, acquisition, and engagement metrics to industry averages and competitors.

Measure and manage your member experience in minutes

Book your free demo today to learn more about how you can drive growth, engagement, and member satisfaction with Finalytics.ai.

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